Pamela Dunbar
Bio
Pam Dunbar has 25+ years of experience working in sports content creating dynamic relationships between business and their customers. Her expertise in communication, advertising and brand has resulted in two Heartland Emmy Awards and multiple Promax award recognitions. As a sports content creator, she understands the passion and loyalty of fans and the value of authentic communication.
Dunbar spent the majority of her career in marketing, communication and sales for cable TV networks. She worked in the affiliate sales group at Disney/ESPN Cable Networks, creating partnerships and launching new content in an eight-state territory.
In marketing positions for MountainWest Sports and World Fishing Network, she created subscriber campaigns and led digital marketing, advertising, earned and owned media and content marketing. Her World Fishing Network staff was located in the U.S. and Canada.
In recent years she pivoted due to a changing environment in television to running her own consulting company. Pam’s work included clients in the non-profit, education and outdoor companies. She worked to improve brand and communication strategies for these clients. She also spent time as director of marketing for a local city government that had a professional rugby team, stadium and event center.
As an instructor, Pam can offer real-world experience in communications, and the digital landscape we are navigating. She serves on the executive committee of the PRSA Sports and Entertainment Group and recently joined the board of the Colorado Women’s Hall of Fame where she is lending her experience in digital communication and marketing strategy.
Education
Pamela earned a B.S. in Recreation & Parks Administration from the University of Wyoming and an M.A. in Communications & Journalism fromKent State University.